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When product decisions
are business decisions

Welcome to Ronny Mees –
B2B Product Strategy

Ihre Produktstrategie-Analyse in 7 Tagen

My mission

Prevent product flops!

I'm Ronny Mees – your expert for customized B2B product strategies.

With many years of experience, I support and empower B2B technology companies to strategically lead their products to market success.


My focus: product management, process optimization and transformation in industries such as mechanical engineering, industrial electronics and critical infrastructure (especially data centers and networks).


At the same time, I always keep my technical skills up to date.

Interim Management - Das Logo der Dachgesellschaft Deutscher Interim Manager

My offer

Meeting in the data center
My advantages

I develop individual solutions and clear, efficient processes that lead to sustainable success.

Instead of PowerPoint slides, I rely on real diagnostics, structured product strategies, strategic communication, and practical tools.

As an interim manager, consultant or mentor, I work with you in partnership.

 

My goal is to help developers, product managers, and investors design products that sell as real innovations, rather than just selling stuff like that!

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Development and professionalization of product management structures

For 60% of managers in companies, the role of the PM is not clear.

PMs work around the clock for the company and often fail to meet their own expectations.

The organizational structure usually plays a decisive role in this.

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Evaluation & optimization of existing processes

Processes can always be improved.

As an outsider, I analyze your processes around the product life cycle and work with you to develop specific optimization decisions.

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Innovation support with methods such as JTBD/ODI/Design Thinking

Innovations are only innovations if they can also be sold. However, many great ideas fail precisely because of this. JTBD can help to reduce failure.

Let us examine how development investments pay off with less risk!

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Experience and successes

Process flow 1. Market understanding 2. Strategy development 3. Process creation 4. Team leadership 5. Innovation stearing

Experience

Many years of expertise

With over 20 years of product responsibility in B2B environments, I have extensive experience in developing market-oriented and implementable products.

My consulting services have helped companies realize their growth potential and achieve sustainable success. My experience ranges from the hospitality industry and airlines to companies in the field of wireless data transmission and physical security in networks and data centers.

Combined socket according to IEC C19 and C13 from utility patent DE202016101189U1

innovation

Promoting innovations

I support companies in developing innovative product solutions that are specifically tailored to customer needs and create competitive advantages. Innovative product solutions—such as a combined PowerOutlet for power distribution strips—have helped customers compete successfully and create industry-leading offerings. Today, this product is a quasi-standard and has generated millions in revenue for both the company at the time and other companies.

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partnership

Cooperation for success

Through collaborative work, long-term relationships are built to continuously improve product management strategies and ensure sustainable success.

Through customized solutions and collaborative partnerships, I have been able to support numerous clients in optimizing their product offerings.

An example: The specification of a customer-specific network interface for a well-known, global, multi-billion dollar cloud system provider.

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